Sustain, a national carbon reduction company, called in Spirit to raise its profile in the industry and promote its services.
PR was needed to support the company’s ambitious growth plans and part of the challenge was to make the company’s voice heard in a crowded market.
Since being appointed in 2009, we have used the company’s expertise and cutting edge projects to position it as a leader in its field, generating media coverage through news stories, features and Sustain-authored articles. By closely monitoring the environmental news agenda, we are able to exploit opportunities to get Sustain’s views covered and communicate their expertise on all elements of carbon reduction.
We have already secured widespread coverage in business and client sector press – from The Ecologist to The Grocer – helping to raise the profile of Sustain across a broad range of target audiences. Our industry commentary is catching the attention of journalists and we are now in the enviable position of having them approach us for expert comment.
We have also developed Sustain’s reputation within the industry through securing speaking opportunities at key conferences and events and are now working with the company to develop a social media strategy.
Sustain has retained our services for another year.